Senior marketing for wine estates, wine tourism operators, and boutique hotels, at a fraction of the cost of a full-time hire. Every engagement starts with a free strategic audit. What follows depends on how much of the machine needs building.
Before either of us talks about scope or fees, I look at what you already have and tell you where the commercial opportunity actually is. You keep the findings whatever you decide.
For operators with no tracking and no ad history. One channel run properly, with the measurement built underneath it so the numbers mean something.
Google and Meta run as one system, across every market you sell into. Where most operators belong.
For multi-brand groups and operators with more than one revenue line. I run the whole marketing function: paid media, brand, CRM, conversion and automation, directed as one plan.
Scope first, price second. The free audit tells us both what the work actually needs; only then do I quote. There is a one-off setup fee covering the tracking and account build, and a flat monthly fee after that. No percentage-of-spend billing, and ad spend is always paid directly to the platforms from your own accounts.
I do. No account manager, no junior handoff, no outsourcing. That is also why I take a limited number of retainer clients at a time.
Francisco Seixas — Growth Consultant for Wine & Hospitality, Porto. Contact: hello@franciscoseixas.com